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Your freelance writing website is your biggest marketing tool. In this day and age, the majority of your clients will come from the web.
They will find you via Google, click to your site from LinkedIn, or see your portfolio link in a past article or blog you wrote. Even clients that hear about you by word of mouth from a colleague, friend or family member will likely see your site.
And the truth is, what they see on that site will ultimately result in them contacting you or passing you by. A professional-looking site with lots of great info, samples, links and, of course, a full bio, will be just the push that client needs to reach out and touch base.
An outdated, haphazard-looking site or worst of all, no site at all will do the opposite: It will send clients running for the hills — and into the arms of your competitors. I want to highlight some of the best and brightest freelance writer website examples around.
These sites are perfect examples of a well-done portfolio.
It also makes contacting me easy just fill out the formand it has links to my social media accounts, which show off my professional knowledge and know-how. Not only does she have her own eye-catching logo, but she also breaks down the services she offers, shows off her customer testimonials and has an on-site blog, which lets potential clients see her writing talents for themselves.
As a little bonus, blogs are also great for improving SEO, which can help a freelance writer get found more easily on the web.
From page one you know what she offers, who she is and how she can help. The navigation menu is pared down to only the important things — the stuff a potential client would come looking for, like testimonials, samples and a bio. Since Aly offers writing in a variety of niches, she took time to break down her sample page into categories.
This makes it incredibly easy for a client to evaluate whether Aly would be a good fit for the project. All they have to do is scroll down, look for their particular niche, and see her past work. Right from the moment you arrive on the site, you know she specializes in websites, blogs, newsletters and social media content, and she has testimonials prominently displayed on the page.
Business and tech content. Plus, you can tell right away what her specialty is: With a simple, pared-down navigation, clients can easily find a breakdown of her writing services, as well as clips and social media links. The site also offers a detailed portfolio section — complete with images — and a number of glowing testimonials from real-life clients.
Anne makes it obvious that blogging is her niche, and on the front page, she even calls out her most popular services: Monthly blogging and a post package. This makes it easier for clients who come looking for these specific services, and it cuts down on the clutter and navigating required.
Similar to Aly, she also breaks down her samples by category, and on her services page, she even gives a little guidance as to what clients can expect for rates. This is a great way to ensure potential clients get the info they need to evaluate Davina to determine if she might be a fit for the project.
Have other freelance writer website examples to add the list? Be sure to post them in the comments. You just have to know where to find them! I hate spam too!Resume Writing Services 1.
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